Joe Namath says he’ll call at 9:30 a.m., and at 9:30 a.m. on the dot, a call comes in from his home in South Florida. “That’s part of the old quarterback in me,” Namath says. Conversation is always easy with Broadway Joe, whether it be about his first grandson, Nickoli William, who was born the Wednesday before Super Bowl XLIX; Seattle’s infamous goal-line interception; or Namath’s beloved Jets. Lately, though, he’s paid especial attention to one topic that hangs over all facets of the game of football—head injuries. The Super Bowl III MVP is the namesake of the Joe Namath Neurological Research Center in Jupiter, Fla., and he’s working to raise $10 million for an FDA-approved clinical trial of a treatment program for traumatic brain injury using hyperbaric oxygen. Once a trendsetting young quarterback, Namath, now 71, is still trying to make an impact on the game of football.